UNCOVERING THG

The Hidden Good is a community engagement agency for social impact. We help our partners creatively message causes they care about and inspire action.​

VISION

To create a world where
doing good is everybody’s business.

MISSION

To make doing good woke, lit and relevant for anyone.

GOAL

To be the one-stop engagement platform to
do good in Singapore and Southeast Asia.

MEET THE TEAM OF CREATIVE WIZARDS, TREND JACKERS, GROWTH HACKERS AND MAD THINKERS READY TO MAKE DOING GOOD EVERYONE'S BUSINESS

LOUISE WONG
EXECUTIVE DIRECTOR

As the full-time Executive Director of The Hidden Good, the parent company of Dating For Good, Louise champions social causes, leading partnerships with social good organisations to build their community, elevate their branding and media visibility for sustainable growth.

FREDY KOSMAN
SOCIAL MEDIA marketing MANAGER

As the in-house social media expert, Fredy designs and implements THG's social media strategy to align with the company’s strategic community-building goals. A metrics-driven social media campaign is his cup of tea and he constantly searches for new ways to maintain social media best practices for social causes.

SEAN NASON
PARTNERSHIPS MANAGER

As the Partnerships Manager, Sean works with various companies to identify what social causes their managing team is passionate about, and how THG is able to
support them in bringing awareness to it, thus
empowering the community.

ELAINE WONG
MARKET & DATA ANALYST

As the Market & Data Analyst, Elaine is passionate about deriving actionable insights from data. With 2 decades of experience in analytics and research consulting, she hopes to be able to use multi dimensional data to provide a lens for key stakeholders to identify and implement strategies that can positively impact society.

CHARMAYNE LEE
CREATIVE executive

As the Creative Executive in THG, Charmayne develops fresh storytelling ideas and creates various collaterals and deliverables for the company's projects while ensuring a consistent brand look across all platforms. She explores social media content creation with an open mind and is passionate about designing with a purpose as it brings new insights to a multitude of topics.

LIM CHENG SING
SUPPORT GRANT WRITER
DATA INSIGHT INTERN

As support grant writer & data insight intern, Sing brings in fresh and innovative perspectives on social impact, with perspectives from her experience in both the media landscape and the start-up ecosystem.

LIANG JING YI (Jay)
GRANT WRITER INTERN

As the freelance grant writer, Jay assists various organisations in acquiring financial backing for their social initiatives by crafting grant proposals. She is driven by her passion for social change and seeks to empower communities in need through her work.