The Hidden Good is a community engagement agency for social impact. We help our partners creatively message causes they care about and inspire action.
To create a world where doing good is everybody’s business.
To make doing good woke, lit and relevant for anyone.
To be the one-stop engagement platform to
do good in Singapore and Southeast Asia.
MEET THE TEAM OF CREATIVE WIZARDS, TREND JACKERS, GROWTH HACKERS AND MAD THINKERS READY TO MAKE DOING GOOD EVERYONE'S BUSINESS
As the full-time Executive Director of The Hidden Good, the parent company of Dating For Good, Louise champions social causes, leading partnerships with social good organisations to build their community, elevate their branding and media visibility for sustainable growth.
SOCIAL MEDIA marketing MANAGER
As the in-house social media expert, Fredy designs and implements THG's social media strategy to align with the company’s strategic community-building goals. A metrics-driven social media campaign is his cup of tea and he constantly searches for new ways to maintain social media best practices for social causes.
As the Project Management Lead, Vily manaages the projects that The Hidden Good is involved in. With 20 years of experience in Business Administration and Management, Vily aims to inject good business practices into social organisations that THG works with.
MARKET & DATA ANALYST
Elaine is passionate about deriving actionable insights from data. With 2 decades of experience in analytics and research consulting, she hopes to be able to use multi dimensional data to provide a lens for key stakeholders to identify and implement strategies that can positively impact society.
Charmayne develops fresh storytelling ideas and creates various collaterals and deliverables for the company's projects while ensuring a consistent brand look across all platforms. She explores social media content creation with an open mind and is passionate about designing with a purpose as it brings new insights to a multitude of topics.
LIM CHENG SING
SUPPORT GRANT WRITER DATA INSIGHT INTERN
As support grant writer & data insight intern, Sing brings in fresh and innovative perspectives on social impact, with perspectives from her experience in both the media landscape and the start-up ecosystem.
LIANG JING YI (Jay)
GRANT WRITER INTERN
As the freelance grant writer, Jay assists various organisations in acquiring financial backing for their social initiatives by crafting grant proposals. She is driven by her passion for social change and seeks to empower communities in need through her work.
Winny Wint Htae
CREATIVE WRITER INTERN
As the creative writer intern, Winny assists with everything that needs to be put into words: writing educational cards as well as social media blurbs for Dating For Good, articles for The Good Catalogue and even dabbles in writing a market insight report and doing community management.
Digital Design Trainee
Tuba is a digital design trainee, she gives her design perspectives to the team for Dating for Good whilst learning on the job. She loves anything aesthetically pleasing and playing around with colours.
UI/UX Feedback Volunteer
Being the UI/UX feedback volunteer, Darien helps to improve the user experience of the webpage, identifying and troubleshooting any user interface problems. Through customer feedback, usage metrics, and usability findings, he ensures webpages are maintained to be user-friendly.
Project Management Volunteer
As a project management volunteer, Sean assists with gathering requirements and coordinating meetings with stakeholders.
Business Analyst Volunteer
As a Business Analyst volunteer, Sebastian studies the needs of the front end and the back end with User Journey mapping and recommend solutions for developers to integrate.